In February, Swedish global footwear and outerwear brand, Tretorn, announced that hip-hop icon, Andrè 3000, would be it’s newest creative director and serve as the headliner for their Fall 2017 campaign. This is apart of a new global marketing campaign for the brand tapping into influential artists and tastemakers to celebrate its 50th anniversary of the classic “Nylite” sneaker. Andrè will also be designing his own collection for 2018 within the brand. Check out pics below of the ATLien modeling for Tretorn’s Fall 2017 campaign. Read his full interview about the collaboration and more on Complex.
Purchase the “Nylite” sneakers and more here.